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Social Dialect was born out of the constant chatter heard from business and bloggers on both sides of the blogging equation. In an evolving social media market, there is a need for business and bloggers to connect on a level playing field.

Creating an environment to educate and facilitate was the vision of a former marketing professional deeply immersed in the blogging world. Take marketing expertise and an understanding of the blogging world and create a bridge of communication. And so Fadra Nally started this venture.

fadra-nallyFadra (pronounced Fay-dra) considers herself a “versatilist” having spent many years in very different roles and in very different industries. Although she graduated from Case Western Reserve University with a degree in Biology, she has always followed her passions and created careers around them: research & development, science teacher, corporate travel guru, and finally software and marketing. At Ceres Integrated Solutions, and later NCR, Fadra worked in multiple leadership roles including Product Marketing Manager, Test Architect, and Manager of Release Engineering. She also spent time at the corporate marketing level working in the Strategy and Planning group of Teradata with a global team across 6 vertical industries. Throughout her business career, she has worked directly with Fortune 1000 companies. With her business knowledge and technical marketing expertise, she focuses on helping clients shape their web marketing strategy for a more effective online presence.

From a blogging perspective, she maintains her own personal blog at all.things.fadra where she’s been writing about the humorous and inspirational side of life since September 2009. She also embraces her role as a mother and co-founded the contributor site Finally, she’s the primary contributor of the Social Dialect blog where she writes about brands and bloggers and everything in between.

To get the full picture of Fadra’s online presence, visit

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